Ad 2 Madison has exciting news — we are all very excited to announce our 2018-2019 Public Service Client. Congratulations to Madison Reading Project! Read on to learn more about how to help us assist this great cause.

Madison Reading Project is a local non-profit organization that started in 2014 and has grown immensely in the last few years. They have partnered with different schools, community centers, homeless shelters, food pantries and more to make sure that no child in Madison and the surrounding areas goes without reading materials or literacy programming. Madison Reading Project has a goal of donating 30,000 books and hosting over 100 programs during 2018. Our job is to help them surpass this goal and to reach for higher goals next year with some marketing and communications help. 

Ad 2 Madison will be working closely with Madison Reading Project over the next few months on a marketing campaign designed and implemented by Ad 2’s Public Service Committee. At the end of the campaign, Ad 2 will be presenting their campaign and results at a national conference!

To learn more about the types of skills needed or that can be gained from being on the committee see this blog post.

Find out more about Madison Reading Project at their website www.madisonreadingproject.com.

We are still looking for more Public Service committee members, so if you or someone you know is interested in gaining experience in the marketing world or just wants to help a local non-profit, please contact the Public Service Chair, Grace Davenport at gedavenport@uwalumni.com.